Do you think that Brand recognition comes only from advertising, or do the products also meet the standards the customer wishes better then available substitutes?
for me, action speaks louder than words and advertisements so i think its all about how satisfied the customer is with specific brands. The available substitutes may be just as functional and useful but certain products just work the best. Some people may get drawn in with the ads but it all depends on how satisfied i am as a customer. if i am happy with a specific brand i am going to stick with it. and when i recognize a brand and have a positive image its because i felt they created a successful product not just a cool advertisement.
Thursday, March 7, 2013
Monday, March 4, 2013
Social Media Marketing
A Facebook page is the quickest and easiest way to get a web presence and exposure for a new product. With millions and millions of people on social media sites these pages are very important for building product awareness and its a great marketing tool. it allows people to make comments and also give feedback which can be useful information in future projects. I personally run the facebook page for the company i work with now and it really gives us an edge when customers come into our store with deals from coupons and groupons that we offer.
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